67% organic traffic for the Labelcart ecommerce

 

    +20% of purchases from organic traffic in a year

Labelcart is a manufacturer of customized adhesive labels with online sales via B2B e-commerce. With his 40 years of experience in adhesive materials, he has been with us since 2006: from the first day he believed in us and in e-commerce, we have established a relationship of harmony and collaboration. For us this is one of the starting points to get maximum results on the web.

RESULTS

The lead generation strategy for Ecommerce carried out (and currently underway) for Labelcart has recorded excellent results; in a year of work:

+ 67% organic traffic
+ 18% online revenue and average order value
+ 20% of purchases from users resulting from organic traffic

* Data 2016 vs previous year

THE
SATISFACTION
OF THE COSTUMER 

DARIO VIECELLI
AD of Labelcart Srl

“Agency that works seriously and with commitment and staff always exquisitely helpful and kind.
Thanks also to them, with whom I have been collaborating for more than 10 years now, my online trade is always growing. Excellent quality/ price ratio.”

THE CHALLENGE

We are a lead generation agency based in Milan that deals with digital marketing for our customers. The main goal was the positioning on search engines with the main keywords of the sector, in order to increase the awareness of the LabelCart brand as a reference point in the online sale of adhesive labels, resulting in increased user traffic and conversions.
The recent restyling of the e-commerce site in a user-friendly perspective has been designed to improve the user’s customer journey and increase online sales.

THE PROJECT

1. SEO & lead generation for ecommerce

2. Development (e-commerce, Web Design and Web Application)

The partnership between Cdweb and LabelCart has lasted for some time: the first SEO strategies planned for the company date back to 2006. During these years, Cdweb has focused its SEO activities on high conversion rate keywords, both unbranded (generic terms such as “adhesive labels”) and branded (terms related to the main brands sold by Labelcart: Avery, Tico and Zweckform).

In 2015, Cdweb also oversaw the restyling of the Labelcart.it website: e-commerce now presents in a clear and functional way the rich catalogue of the company, highlighting the current promotions and the best Sellers products; the search wizard allows the user to find products in a few steps, minimizing the bounce rate of the site and maximizing online sales.

Make the first step with us

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